Spreading the word to an ever widening
audience. The UWC philosophy is that the problems of poverty,
disease and social injustice in the world are so astronomical that
it will take a nearly universal effort to make a serious and lasting
difference. Although it seems an insurmountable task, the UWC
believes we must make the effort and inspire as many people as
possible to join us in order to maximize the amount of good we can
do. The means of spreading the word will be many and varied
including but not limited to :
creative and effective public
relations campaigns
press releases
creating 'media moments' as
often as possible to increase press coverage
networking with like
minded organizations
partnering with like minded
organizations
posters
signature clothing
local and national
TV ads
promos before movies??
Benefit concerts and other
benefit events
developing a think tank/action committee/lobbying
group (or whatever appropriate phrase I cant think of) to examine
and improve the current public education approach to 'social
studies'.
developing a publishing house and/or distribution
company specifically focused on promotion of "entertainment level
social studies".
word of mouth
UWC Clubs !!!
blogging
campaigns